What to do next?
Once you've got your list of keywords to target, it's time to craft the content.
When preparing content briefs, note down questions around the keyword, analyze the competition, and review the structure of other top 10 search results.
This analysis will help create content briefs that can guide your website to top Google positions.
To write an SEO-optimized article based on a keyword, you should:
- Research: Conduct thorough research on the topic and the keyword you've chosen. Read other articles related to your keyword to understand what has already been written and to get inspiration for your article.
- Create a compelling Title: Craft a compelling title that includes your chosen keyword. Ensure that your title is engaging and promises a benefit to the reader. Keep it concise, ideally under 70 characters.
- Write Quality Content: Your content is the most critical part of your article. Ensure that it is original, informative, engaging, and relevant to your chosen keyword.
- Use Heading Tags: Organize your content using H1, H2, and H3 tags. Incorporate your keyword into at least one of these heading tags.
- Include Internal and External Links: Incorporate links to relevant pages on your website and external links to authoritative sources. Ensure that the anchor text for these links contains your keyword.
- Optimize Your Meta Description: Your meta description should be brief, engaging, and contain your keyword. It is the snippet of text that appears in search engine results and should encourage readers to click through to your article.
- Use Images: Use high-quality images related to your topic and give them descriptive file names that contain your keyword. Provide alt text that includes your keyword for each image.
- Optimize Your URL: Keep your URL short, descriptive, and include your keyword.
- Proofread and Edit: Read through your article to check for spelling and grammatical errors. Ensure that your content flows smoothly and is easy to read.
By following these steps, you can write an optimized SEO article that will improve your search engine rankings and attract more traffic to your website.